{"id":1160,"date":"2021-04-05T15:48:51","date_gmt":"2021-04-05T07:48:51","guid":{"rendered":"https:\/\/www.theoriginsolution.com\/blog\/?p=1160"},"modified":"2023-05-26T15:52:44","modified_gmt":"2023-05-26T07:52:44","slug":"ways-to-effectively-increase-your-website-conversion-rate","status":"publish","type":"post","link":"https:\/\/www.theoriginsolution.com\/blog\/ways-to-effectively-increase-your-website-conversion-rate\/","title":{"rendered":"6 Simple Ways to Effectively Increase Your Website Conversion Rate"},"content":{"rendered":"<blockquote><p><em>In 2021, the average website conversion rate is 2.35% across every industry<\/em><\/p><\/blockquote>\n<p>But <strong>what\u2019s a good conversion rate<\/strong>? To date, the <strong>highest conversion rate<\/strong> ever achieved is from Play.Google.com with a 30% conversion rate!<\/p>\n<p>Hey, don\u2019t be discouraged. It may seem impossible but there are many <strong>ways to increase your conversion rate<\/strong> that\u2019s worth your investment.<\/p>\n<p>So to help you get started, I\u2019m going to share with you the <strong>top 6 simple ways to achieve Website Conversion Rate Optimization (CRO).<\/strong><\/p>\n<p><!--more--><\/p>\n<hr \/>\n<h2>What is CRO in marketing?<\/h2>\n<p>Let\u2019s sit down and talk about CRO for a second.<\/p>\n<p>Generally,<strong> Conversion Rate Optimization<\/strong> or CRO is a method of using effective <strong>website conversion optimization<\/strong> strategies to turn your website traffic into leads and leads into paying customers.<\/p>\n<p>More on <span style=\"text-decoration: underline; color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/en.wikipedia.org\/wiki\/Conversion_rate_optimization\" target=\"_blank\" rel=\"noopener noreferrer\">Conversion Rate Optimization<\/a><\/span><\/p>\n<p>Similar to a retail store, many people will window shop without buying anything from you and some will actually buy from you.<\/p>\n<p>In essence, CRO is the process of enhancing your user\u2019s shopping experience throughout your website. Let\u2019s get into it!<\/p>\n<hr \/>\n<h2>How do you Increase Website Conversion Rate?<\/h2>\n<p>Before we get into <strong>how to increase conversion rate optimization (CRO)<\/strong>, take a minute to know what your current visitors are doing on your website.<\/p>\n<p>Basically, it is much easier to <strong>boost your CRO<\/strong> by resolving <strong>web conversion rate<\/strong> issues than using new <strong>methods to increase your average online conversion rate.<\/strong><\/p>\n<p>Now once that\u2019s out of the way or if you didn\u2019t have any issues in the first place, you\u2019re ready to uncover what it takes to have a money-making website.<\/p>\n<h3>1. Pop-Ups to maximize website conversion rate<\/h3>\n<p>In general, pop-ups are the <strong>most effective way to increase your conversion rate<\/strong> if done correctly. Quite frankly, you need to be careful to not annoy your visitors.<\/p>\n<p>So here are some tips to instantly see conversions with pop-ups:<\/p>\n<ul>\n<li>Show valuable content (PDFs, ebook, products, offers, etc)<\/li>\n<li>Delay your pop-up to prevent annoying users<\/li>\n<li>Clearly display exit button so users don\u2019t feel trapped<\/li>\n<li>Put a cookie so it only appears once for every user<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1163\" src=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-2.jpg\" alt=\"6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate\" width=\"800\" height=\"350\" srcset=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-2.jpg 800w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-2-300x131.jpg 300w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-2-768x336.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h3>2. Forms that guarantee website conversion rate<\/h3>\n<p>Most websites want you to fill in a form either for quotes, questions, reviews, or anything. It\u2019s usually just a quick way to put you on the mailing list.<\/p>\n<p>But, have you ever come across a form that has too many unnecessary blank fields that you just don\u2019t bother filling the form at all?<\/p>\n<p>So, to avoid your visitors doing the same, stick to the basics for <strong>web conversion optimization<\/strong>. Only require relevant information from them so the process is quick and easy for both of you.<\/p>\n<p>Suggested read: <span style=\"text-decoration: underline;\"><span style=\"color: #0000ff; text-decoration: underline;\"><a style=\"color: #0000ff; text-decoration: underline;\" href=\"https:\/\/www.theoriginsolution.com\/blog\/professional-company-profile-writer-in-malaysia\/\" target=\"_blank\" rel=\"noopener noreferrer\">Professional Company Profile Writer in Malaysia<\/a><\/span><\/span><\/p>\n<h3>3. Reinforce your CTA<\/h3>\n<p>Does your website have a call-to-action? Good job!<\/p>\n<p>But that\u2019s just the first step to <strong>improve website conversion<\/strong>. More often than not, if you\u2019re experiencing little to no leads from your website, experiment with your CTA copy.<\/p>\n<p>Instead of a generic \u2018Contact Us\u2019 or \u2018Inquire Today\u2019 CTA, try something different for <strong>eCommerce website optimization<\/strong>. Hence, here are some examples to help you decide.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1168\" src=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/improve-your-cta.jpg\" alt=\"improve-your-cta\" width=\"800\" height=\"350\" srcset=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/improve-your-cta.jpg 800w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/improve-your-cta-300x131.jpg 300w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/improve-your-cta-768x336.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h3>4. Add Reviews &amp; Logos<\/h3>\n<p>Even if you go on and on about your service, none of your visitors would give the slightest care. It&#8217;s because they need you to convince them your product or service is worth their time and money.<\/p>\n<p>Thus, present reviews from previous customers to give your visitors a nudge. Because nobody wants to be the first to try what you\u2019re offering.<\/p>\n<p>Also, to build trust with new visitors, showcase your associates\u2019 logos on the homepage. As a result of not using these 2 crucial elements, you won\u2019t see any difference in your <strong>average website conversion rate<\/strong>.<\/p>\n<h3>5. Live chats can boost website conversion rate<\/h3>\n<p>I always use Live Chat whenever I need a quick reply if it\u2019s available. Honestly, I like a brand better if they have a live chat tool, don\u2019t you agree?<\/p>\n<p>However, although it\u2019s a quick way to increase the chances of getting leads, take note of the pros and cons of live chats before you consider one for yourself.<\/p>\n<table  class=\" table table-hover\" >\n<tbody>\n<tr>\n<td>\n<p style=\"text-align: center;\"><b>Pros<\/b><\/p>\n<\/td>\n<td>\n<p style=\"text-align: center;\"><b>Cons<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increases chances of purchases<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Boosts customer loyalty<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visitors are happy to spend more<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good experiences spread to others<\/span><\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Poor user experience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Scripted replies are sometimes irritating<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Waiting for an agent takes too long<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bad experiences spread to others<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>6. Test Everything<\/h3>\n<p>The best way to <strong>optimize your website\u2019s conversion rate<\/strong> is by constantly<strong> running A\/B testing<\/strong> when you\u2019ve done some changes.<\/p>\n<p>\u201cWe should use A\/B testing methodology a lot more than we do today\u201d &#8211; Bill Gates<\/p>\n<p>He said this in 2008, so if you\u2019re not actively A\/B testing your web page in 2021, say goodbye to increasing conversions.<\/p>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1164\" src=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-1.jpg\" alt=\"6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate\" width=\"800\" height=\"350\" srcset=\"https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-1.jpg 800w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-1-300x131.jpg 300w, https:\/\/www.theoriginsolution.com\/blog\/wp-content\/uploads\/2021\/04\/features-6-Simple-Ways-to-Effectively-Increase-Your-Website-Conversion-Rate-1-768x336.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2>How do I optimize my website for conversions?<\/h2>\n<p>Actually, that\u2019s the million ringgit question.<\/p>\n<p>Evidently, if you want to <strong>increase your online store conversion rate<\/strong>, you need to <strong>improve your marketing ROI.<\/strong><\/p>\n<p>What I\u2019ve mentioned above are effective ways to do just that although some may work better than others.<\/p>\n<p>Once you see a rise in your conversions, you can then focus on generating repeat purchases which can significantly <strong>reduce your Return on Ad Spend (ROAS).<\/strong><\/p>\n<p>So, rather than risking failure or taking too long to figure <strong>web conversion<\/strong> out, we\u2019ll take that burden off your shoulders and guide you to the best CRO you can achieve.<\/p>\n<p>But first, fill in the details below and we&#8217;ll send you a quote pronto!<\/p>\n\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f560-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"560\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/blog\/wp-json\/wp\/v2\/posts\/1160#wpcf7-f560-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"560\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.0.6\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f560-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px;\">\n\t<h3>Drop us a message by filling in the simple form below.\n\t<\/h3>\n\t<h3>A comprehensive quote will be sent straight to you within 24 hours.\n\t<\/h3>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px;\">\n\t<div class=\"col-md-4\">\n\t\t<p><label>Name*<\/label>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-8\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"25\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px;\">\n\t<div class=\"col-md-4\">\n\t\t<p><label>Contact No.*<\/label>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-8\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"tel-no\"><input size=\"20\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"tel-no\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px;\">\n\t<div class=\"col-md-4\">\n\t\t<p><label>Email*<\/label>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-8\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"20\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px;\">\n\t<div class=\"col-md-4\">\n\t\t<p><label> I need quote for...<\/label>\n\t\t<\/p>\n\t<\/div>\n\t<div class=\"col-md-8\">\n\t\t<p><span class=\"wpcf7-form-control-wrap\" data-name=\"your-message\"><textarea cols=\"40\" rows=\"4\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"your-message\"><\/textarea><\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px; text-align: center;\">\n\t<div class=\"col-md-4\">\n\t<\/div>\n\t<div class=\"col-md-8\">\n\t<\/div>\n<\/div>\n<div class=\"row\" style=\"padding-bottom: 10px; text-align: center;\">\n\t<div class=\"col-md-12\">\n\t\t<p><div class=\"cf7-cf-turnstile\" style=\"margin-top: 0px; margin-bottom: -15px;\"> <div id=\"cf-turnstile-cf7-522983652\" class=\"cf-turnstile\" data-sitekey=\"0x4AAAAAAB4AFn2gduB3of-B\" data-theme=\"light\" data-language=\"auto\" data-size=\"normal\" data-retry=\"auto\" data-retry-interval=\"1000\" data-action=\"contact-form-7\" data-appearance=\"always\"><\/div> <script>document.addEventListener(\"DOMContentLoaded\", function() { setTimeout(function(){ var e=document.getElementById(\"cf-turnstile-cf7-522983652\"); e&&!e.innerHTML.trim()&&(turnstile.remove(\"#cf-turnstile-cf7-522983652\"), turnstile.render(\"#cf-turnstile-cf7-522983652\", {sitekey:\"0x4AAAAAAB4AFn2gduB3of-B\"})); }, 0); });<\/script> <br class=\"cf-turnstile-br cf-turnstile-br-cf7-522983652\"> <style>#cf-turnstile-cf7-522983652 { margin-left: -15px; }<\/style> <script>document.addEventListener(\"DOMContentLoaded\",function(){document.querySelectorAll('.wpcf7-form').forEach(function(e){e.addEventListener('submit',function(){if(document.getElementById('cf-turnstile-cf7-522983652')){setTimeout(function(){turnstile.reset('#cf-turnstile-cf7-522983652');},1000)}})})});<\/script> <\/div><br\/><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Submit NOW !\" \/>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n<p style=\"font-size: 13px\"><strong><em>DISCLAIMER<\/em><\/strong>\n<\/p>\n<p style=\"font-size: 13px\"><em>This article is for informational and educational purposes only and does not constitute legal or professional advice. Although we strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice, and you should not rely solely on this information. Please opt for a one-to-one consultation with us or a relevant professional for your specific concerns regarding the business solutions in Malaysia before making any decisions.<\/em>\n<\/p><p style=\"display: none !important;\"><label>&#916;<textarea name=\"_wpcf7_ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"_wpcf7_ak_js\" value=\"195\"\/><script>document.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );<\/script><\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n <div class=\"su-divider su-divider-style-default\" style=\"margin:45px 0;border-width:1px;border-color:#ed3300\"><\/div>\n<p>Suggested read: <span style=\"text-decoration: underline; color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.theoriginsolution.com\/blog\/company-profile-design-cost-in-2020\/\" target=\"_blank\" rel=\"noopener noreferrer\">How Much Does a Company Profile Design<\/a><\/span><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.theoriginsolution.com\/blog\/company-profile-design-cost-in-2020\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Cost?<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2021, the average website conversion rate is 2.35% across every industry But what\u2019s a good conversion rate? To date, the highest conversion rate ever achieved is from Play.Google.com with a 30% conversion rate! Hey, don\u2019t be discouraged. It may seem impossible but there are many ways to increase your conversion rate that\u2019s worth your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,9],"tags":[116,114,113,74,15,115,112,14],"class_list":["post-1160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-marketing","category-website-design","tag-conversion","tag-conversion-rate-optimization","tag-cro","tag-digital-marketing","tag-online-marketing","tag-responsive-website","tag-website-conversion-rate","tag-website-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ways to Effectively Increase Your Website Conversion Rate<\/title>\n<meta name=\"description\" content=\"There are many ways to increase your website conversion rate. Here are the top 6 simple ways to achieve Conversion Rate Optimization (CRO).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theoriginsolution.com\/blog\/ways-to-effectively-increase-your-website-conversion-rate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ways to Effectively Increase Your Website Conversion Rate\" \/>\n<meta property=\"og:description\" content=\"There are many ways to increase your website conversion rate. 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