{"id":551,"date":"2019-11-28T17:32:43","date_gmt":"2019-11-28T09:32:43","guid":{"rendered":"https:\/\/www.theoriginsolution.com\/blog\/?p=551"},"modified":"2023-08-21T11:00:11","modified_gmt":"2023-08-21T03:00:11","slug":"why-every-business-needs-a-company-profile","status":"publish","type":"post","link":"https:\/\/www.theoriginsolution.com\/blog\/why-every-business-needs-a-company-profile\/","title":{"rendered":"Why Every Business Needs a Company Profile"},"content":{"rendered":"

Whether you\u2019re an Small-Medium Business (SMB), Small-Medium Enterprise (SME) or a Large Enterprise, a business profile (profil perniagaan) or company profile should be your top priority.<\/em><\/span><\/p><\/blockquote>\n

Why every business needs a company profile<\/span><\/h2>\n

In essence, a company profile (profil syarikat) includes everything your company is about and what it offers.<\/p>\n

Every written document is targeted to a certain group of people. A company profile is no different.<\/p>\n

So who should a company profile in Malaysia be for? Why should your business need one? We uncover that mystery once and for all.<\/p>\n

<\/p>\n

Table of contents :<\/p>\n

    \n
  1. Target Customer<\/a>.<\/li>\n
  2. Government Project Tender<\/a>.<\/li>\n
  3. Open Tender<\/a>.<\/li>\n
  4. Financial Institutions \/ Commercial Banks<\/a>.<\/li>\n
  5. Federal and State Government Departments<\/a>.<\/li>\n
  6. Potential Investors<\/a>.<\/li>\n<\/ol>\n

    1. Target Customer<\/span><\/h2>\n

    You\u2019re an up and coming business, surely you are aware of who your target market<\/span><\/strong> is, right?<\/p>\n

    A company profile lets your prospects know exactly what they are offered. Be as transparent<\/strong> <\/span>as you can to gain trust<\/strong><\/span> from your potential clients.<\/p>\n

    They need a\u00a0problem-solve<\/span>r<\/span><\/strong>, so you as a product or service provider should help resolve them better<\/strong><\/span> than your competitors.<\/p>\n

    You need to be in your customer\u2019s shoes. Put in information that can make them say \u2018This company looks promising<\/em><\/span>\u2019.<\/p>\n

    2. Government Project Tender<\/span><\/h2>\n

    Appealing to your customers is easy<\/span> <\/strong>compared to government officials.<\/p>\n

    Especially for something as important as a government project tender application<\/strong>.<\/span><\/p>\n

    That is why corporate profiles should include specific<\/strong> <\/span>and in-detail<\/strong><\/span> information about products or services, finance, projects and more.<\/p>\n

    Before applying for a government project tender, your company profile must be prepared with good financial records<\/strong> so the authorities know you are not a risky investment. Also, previous project information can help further enhance your reputation.<\/div>\n

    For more information on Government Tenders, head over to the Ministry of Works Official Portal.<\/strong><\/span><\/a><\/p>\n

    3. Open Tender<\/span><\/h2>\n

    A client will usually advertise an invitation of tender submission for a supply of goods or services. Each interested organization is given equal opportunity<\/span><\/strong> to submit a tender. Larger projects go through screening<\/strong> <\/span>also known as a pre-qualification process.<\/p>\n

    Have a company profile so your tender submission has a better advantage<\/span><\/strong> of being selected.<\/p>\n

    This in mind, a generic company profile won\u2019t do! You will need to impress the client with your company\u2019s strength and credibility.<\/p>\n

    Include relevant information such as a product\/service brochure<\/strong><\/span> and your affiliated suppliers<\/strong>, labor<\/strong> <\/span>and raw material manufacturers<\/span><\/strong>.<\/span><\/p>\n

    With a remarkable<\/span> <\/strong>representation, your client will find yours hard to say no to.<\/p>\n

    4. Financial Institutions \/ Commercial Banks<\/span><\/h2>\n

    When applying for a business loan<\/strong><\/span> from financial institutions or commercial banks, your goal should be to convince<\/strong> <\/span>them that your business is successful enough to repay the loan.<\/p>\n

    Writing a business loan proposal each time you\u2019re applying is time consuming<\/strong><\/span> and exhaustive<\/strong> <\/span>so prepare a company profile versatile<\/strong><\/span> enough for every purpose.<\/p>\n

    A winning business loan proposal (read: company profile<\/em>) must include your financial management<\/span><\/strong> and your list of projects<\/strong><\/span> to gain the bank\u2019s trust.<\/p>\n

    Never make mountains out of mole hills. Be completely<\/strong> <\/span>accurate and valid or else your proposal may be rejected without<\/span> negotiation.<\/p>\n

    5. Federal and State Government Departments<\/span><\/h2>\n

    In Malaysia, a business must apply for business licenses<\/strong><\/span> from state authorities. However, there are several businesses that are obligated to acquire special licenses.<\/p>\n

    Local authorities require your company\u2019s information for the purpose of approval<\/strong> <\/span>and records<\/strong><\/span>. Be as detailed as possible<\/strong> <\/span>so they have in hand your business profile as reference<\/strong> <\/span>should any problems or issues arise.<\/p>\n

    6. Potential Investors<\/span><\/h2>\n

    For any business, a start-up or an established business needs an investor-ready<\/strong><\/span> company profile. With a professionally prepared design, you have a better chance at grasping venture capitalists<\/strong><\/span> and angel investors.<\/strong><\/span><\/p>\n

    A business plan for a start-up is great for investors but a company profile can be used across many other purposes. You\u2019re trying to impress somebody who doesn\u2019t know you so the first impression is everything<\/strong>!<\/span><\/p>\n

    Let your potential investors know your visions<\/strong> <\/span>and aspirations<\/strong> <\/span>to convince them you have a promising business for investor\u2019s ROI.<\/p>\n

    As for an established business, it is important to highlight your annual capital<\/strong>, how much you earn<\/strong><\/span> and what is in store in the<\/strong> future<\/strong>.<\/span><\/p>\n

    The key here is to be convincing. Your business pitch must be persuasive<\/strong> <\/span>enough so merge those details in your company profile to strengthen your stance.<\/strong><\/span><\/p>\n

    So what\u2019s your purpose?<\/h2>\n

    Now that you know how multi-purpose<\/strong> <\/span>a business company profile can be, use it to your advantage by making the most out of your own.<\/p>\n

    Content is king<\/strong><\/span> so dress it up like a king with a price you can afford. Read The Cost to Make a Company Profile: 4 Charges<\/a><\/strong> <\/span>to know what you\u2019re paying for.<\/p>\n

    Your company profile can be as detailed as you like! But it’s best to leave the engineering of designing to the professionals. They can present your ideas better than you would\u2019ve expected.<\/p>\n

    Take a look at corporate profile design Malaysia<\/a><\/strong><\/span> or our Instagram<\/a> <\/span><\/strong>to see the magnificence<\/strong> <\/span>we can offer.<\/p>\n

    <\/div>\n

    Chat with our happy customer service via WhatsApp!<\/b><\/h3>\n

    \"\"<\/a><\/strong><\/h3>\n
    <\/div>\n

    Get a FREE consultation for a company profile perfect for you!<\/b><\/h3>\n\n
    \n

    <\/p>

      <\/ul><\/div>\n
      \n
      \n\n\n\n\n\n\n<\/div>\n
      \n\t

      Drop us a message by filling in the simple form below.\n\t<\/h3>\n\t

      A comprehensive quote will be sent straight to you within 24 hours.\n\t<\/h3>\n<\/div>\n
      \n\t
      \n\t\t

      \n\t\t

      <\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n

      \n\t
      \n\t\t

      \n\t\t

      <\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n

      \n\t
      \n\t\t

      \n\t\t

      <\/span>\n\t\t<\/p>\n\t<\/div>\n<\/div>\n

      \n\t
      \n\t\t

      \n\t\t