Selling consumer packaged goods online has spiked in sales thanks to platforms like Amazon and Shopee.
Even before the pandemic, CPG sales evolved rapidly due to consumer behavior. But, during the lockdown, more people had to rely on online shopping, even those who hadn’t tried before.
The past few years have shown exceptional growth for the CPG industry, but it is expected to continue over the years.
Hence, as business owners in Malaysia, it is crucial to adapt to consumer packaged goods online trends in 2021.