Packaging design is the most crucial form of branding that gives substance to the product itself, where people will hold, keep or even give to others as a gift. Food Packaging designs are important because it gives the brand a representation where all the small details count and make a difference. It is the gateway between the unknown to the known. It is at this stage – food packaging design, where some brands are able to meet the mark and soar up to greatness, and where some fall and crumble. Read More
5 certified logo should haves in your food packaging design
The years have shown just how far food packaging design has come, from having intricate and eye catching designs, to food packaging designs that aid in the food preparation process.
However, there are a few things that are paid special attention to when food packages are being designed, especially when it comes from a country that requires special indication to show that it is “safe” to consume, like the Halal logo. Read More
10 Key Checklist to Start your Food Packaging Design
A food packaging design checklist is essential before a product is out in the market. Did you know that consumers are purely drawn to a design based on instinct?
Eye-tracking studies show that consumers read on average only seven words on an entire shopping trip. They buy instinctively by color, shape and familiarity of location. But then again, there is so much more when it comes to designing a package.
