10 Questions to ask before start the packaging design

10 questions to ask before starting a packaging design

Packaging design is the most crucial form of branding that gives substance to the product itself, where people will hold, keep or even give to others as a gift. Food Packaging designs are important because it gives the brand a representation where all the small details count and make a difference. It is the gateway between the unknown to the known. It is at this stage – food packaging design, where some brands are able to meet the mark and soar up to greatness, and where some fall and crumble. Read More

10 Key Checklist to Start your Food Packaging Design

A food packaging design checklist is essential before a product is out in the market. Did you know that consumers are purely drawn to a design based on instinct?

Eye-tracking studies show that consumers read on average only seven words on an entire shopping trip. They buy instinctively by color, shape and familiarity of location. But then again, there is so much more when it comes to designing a package.

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